After several Christian and conservative groups spoke out against the new ABC series “GCB,” Kraft Foods has pulled Philadelphia Cream Cheese ads from appearing during the show, TMZ reported.
The show is based on the book “Good Christian Bitches” and revolves around a group of catty, church-going women in a wealthy Dallas neighborhood. (RELATED: Conservative groups slam ‘GCB’ as ‘sex-filled attack on Christians’)
Dan Gainor of the Culture and Media Institute called “GCB” a “sex-filled attack on Christians” for its raunchy portrayal of supposedly devout characters.
“Trying to find one bad point to discuss in the foul and hateful ‘GCB’ is like trying to find one individual liberal in Hollywood. You can’t. There are too many,” Gainor said.
New York City Councilman Peter Vallone has also called for a boycott of the show. “The title of the show alone is yet another outrageous attack on the Christian faith,” Vallone said. “Charlie Sheen will be back on ‘Two and a Half Men’ before we see a similar title targeting another religion.”
“Philadelphia has decided to pull its advertising from ‘GCB,'” a Kraft spokesman said in a statement to TMZ. “We have received a few complaints from consumers and their opinions about our advertising are important to us. We have recently decided to redirect our advertising to other programs.”