Simon & Schuster to capitalize on “Romney Hates Dogs” craze sweeping nation
Remember that? Ah, the good ol’ days. Well, nostalgia is big bucks, and Simon & Schuster are ready to cash in. Courtesy of the not-at-all-hapless Scott Crider of Dogs Against Romney:
Dogs Against Romney Coordinating with Touchstone/Simon & Schuster on Launch of New Book, DOG ON THE ROOF! On the Road with Mitt and the Mutt
Dogs Against Romney will be coordinating with Simon & Schuster next month to help with the launch of the new book, DOG ON THE ROOF! On the Road with Mitt and the Mutt by political satirists Bruce Kluger and David Slavin, with illustrations by Colleen Clapp.
Touchstone/Simon & Schuster began notifying media today of the book’s impending release, saying, “they were the typical American family on a typical American road trip – Dad behind the wheel, Mom in the passenger seat, their five adorable kids piled in the back seat. And, of course, their beloved dog strapped to the roof. Wait…what?”
Scott Crider, founder of the grassroots phenomenon Dogs Against Romney, was contacted by representatives of the publisher last month, who asked him if he would help promote the book via social media. “I am delighted to help promote DOG ON THE ROOF,” Crider said, “because it provides a hilarious look at a character-illuminating issue about Mitt Romney.”
In June, when the book is released to the public, Dogs Against Romney will be offering its more than 53,000 Facebook page members the opportunity to win free copies of the book and other promotional items.
“It’s a testament to not just the public’s continuing interest in this story,” Crider said, “but to the growing influence of the Dogs Against Romney community. They contacted us because can have a big impact on this book’s success.”
DOG ON THE ROOF! On the Road with Mitt and the Mutt chronicled by political satirists Bruce Kluger and David Slavin, and cleverly illustrated by Colleen Clapp, will be available from Touchstone / Simon & Schuster June 19, 2012. It is the inside (well…overhead) look at the Man Who Would Be President and the wild ride that’s sweeping – and bewildering – the nation.
Dogs aren’t luggage.
Join the pack.
Dogs aren’t roughage.
Spurn the snack.
Here’s the cover of this surefire bestseller:
It would be needlessly hurtful to Photoshop this cover to reflect the fact that Obama eats dogs. It would be spiteful and puerile and altogether unnecessary.
You are go for launch.