The Daily Caller

The Daily Caller

Millennials: The demographic group Republicans should really be targeting

To be clear, I’m not saying that the Republican Party should become socially liberal. Social conservatives are a crucial element of the GOP base, and abandoning them would be political suicide. But by emphasizing the threat that government initiatives — like Obamacare’s contraception mandate — pose to both liberty and traditional values, the Republican Party can be at once socially libertarian and socially conservative. And since millennials are split on abortion, the GOP could remain solidly pro-life.

Building a younger coalition would also help the party pursue its agenda, which involves reforming the old-age entitlement programs that account for the majority of non-defense spending. As Slate’s Matthew Yglesias points out, it might be easier for Republican politicians to sell their base on Medicare and Social Security reform if that base wasn’t almost entirely made up of retirees and near-retirees.

The truth is, Republicans don’t really have a choice. Someday the baby boomers will be gone and the electorate will consist of millennials, their children, and their children’s children. Republicans will eventually have to figure out how to win over my generation. They might as well get started now.

Peter Tucci is an editor at The Daily Caller.