“Even as a free service, they’re not that attentive to small business,” said Ekdahl. “For them to bear this whole responsibility, they need to be quicker to rectify some of these mistakes.”
“I don’t think that they allocate their services and their support staff to people who are using their products for free,” Ekdahl added.
In June 2012, Google reported that dedicated attack sites are on the rise, making the stakes even higher for websites.
At the time, the company reported that they “protect 600 million users through built-in protection for Chrome, Firefox, and Safari” and that “approximately 12-14 million Google search queries per day” show Google’s malware warning.
Kitze worried, however, that in Google’s attempt to do something good, they are unintentionally training their users to ignore the warnings.
“I got a lot of emails from people this last time saying, ‘Ya know, I got this malware warning, and I just clicked right through it,'” he said.
Kitze said he thinks that Google should just block the ad, instead of blocking the whole page.
A Google spokesperson told TheDC that people can adjust their browser settings to manage the warnings. Kitze, however, isn’t buying it.
He stated that Google is control of rendering the page in the browser and that he didn’t think most users would go into their browser settings to make a change.
“If they can detect that a page has something that was malware on it, what they should be doing is to render the page, they iFrame that has the offending add, put the red malware notice on the ad.”