AT&T, a top advertiser with the Dallas Cowboys, ran about 30 ads on ESPN just this weekend.
The Dallas Cowboys play in a stadium named after the cell phone service provider.
ESPN’s Jemele Hill was suspended from the network Monday for supporting an advertiser boycott against the NFL and the Cowboys specifically. (RELATED: Jemele Hill Wants Fans To Boycott NFL Advertisers)
After Cowboys owner Jerry Jones said that he would bench players for kneeling during the anthem, Hill tweeted, “Change happens when advertisers are impacted. If you feel strongly about JJ’s statement, boycott his advertisers.” (RELATED: ESPN Suspends Jemele Hill For Two Weeks)
According to records kept by media monitoring service TV Eyes, AT&T appearing nearly 30 times on ESPN shows that Hill’s tweet threatening advertiser revenue could have made the network act.
Hill was previously reprimanded by ESPN for calling Donald Trump a “white supremacist” on Twitter, an act the White House called a “fireable offense.”