Uber Exec Calls On White Men To Bring In More Diversity

An Uber executive called on white men to try to bring more diversity to the work place during a Sunday conference and festival.

Uber’s Chief Brand Officer Bozoma Saint John made the call while speaking at the SXSW Conference and Festival, reports CNNMoney.

“I want white men to look around in their office and say, ‘Oh look, there’s a lot of white men here. Let’s change this,'” Saint John said. “Why do I, as the black woman, have to fix that? There’s 50 of you, there’s one of me…I want white men to make the noise.”

Uber released a report on diversity within its company in 2017 and found that only 36 percent of women make up their workforce. Uber also noted that black and Hispanic people did not hold higher positions of power in the company.

Uber promised to re-focus on diversity and inclusion in light of the report’s findings, going so far as to spend $3 million on organizations that work to provide more opportunities for women and minorities.

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“The number of African Americans in Silicon Valley is dismal,” Saint John, a previous Apple Music marketer, went on. “It’s not up to one company — it’s up to the entire industry to make sure that we are moving the conversation forward. Sometimes those walls of competition need to come down so we can move the entire industry forward.”

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