White House begins to implement midterm campaign strategy

AJ Contributor
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The White House strategy for contesting the midterm election is beginning to take shape.

In an interview with National Journal, senior White House political adviser David Axelrod laid down several keys to strengthening the Democratic position in an election that all signs suggest is shaping up as extremely difficult for his party. Axelrod’s checklist includes improvement in the economy, some (but not vastly more) legislative action and, most pointedly, an effort to draw sharper contrasts with Republican positions. His comments may foreshadow a much more pugnacious Democratic message as the election approaches.

“It’s almost impossible to win a referendum on yourself,” Axelrod insisted. “And the Republicans would like this to be a referendum. It’s not going to be a referendum.”

Full story: National Journal Online – White House Readies Aggressive Midterm Push.