NEW YORK (AP) — Sarah Jessica Parker and Halston may be banking on fashion sequels.
The storied designer label reportedly has hired the “Sex and the City” star in a creative role for its newly announced Halston Heritage collection.
Women’s Wear Daily reported the deal. Halston wouldn’t confirm the report, but did say it planned an announcement within a week. Parker’s publicist did not respond to a request for comment.
Halston has been trying to revive the glitzy image it had in the heyday of the disco era, and the Halston Heritage collection is a less expensive extension of the brand.
Parker recently found herself without a home for her own once-popular fashion line Bitten after retail partner Steve & Barry’s filed for bankruptcy and closed its doors.