The founder of a Toronto-based dating website for older women looking for younger men is accusing Google of sexism for labeling Internet ads for “cougar” dating sites as “non-family safe,” while ads for many sites promoting liaisons between older men and younger women remain “family safe.”
Claudia Opdenkelder, founder of cougarlife.com, says she was informed this month by her Google account manager that the Mountainview, Calif.-based web giant is classifying ads promoting the concept of “cougar dating” — a la Demi Moore and Ashton Kutcher — as unsafe for family audiences, even if the ads contain no sexually suggestive words or images.
At the same time, ads for so-called “sugar daddy” websites, such as arrangementseekers.com, a forum for older men and younger women to meet and which sports the slogan, “Get the arrangement you want…without the commitment,” continue to be labeled “family safe” by Google, according to Cougar Life’s parent company Avid
Life Media.
Full story: Cougars vs. sugar daddies: Dating website accuses Google of sexism