The online store is now a key part of the smartphone platform value proposition. Microsoft’s Marketplace, offering a range of software for Windows Mobile 6.x, has been up and running for eight months. Today, the company announced a new set of policies that will be used for the Windows Phone 7 Marketplace.
Just as with the Windows Mobile Marketplace, no porn or sexually suggestive content is allowed. Microsoft is clearly seeking to avoid the controversy that Apple faced when it yanked porn from the store.
Full story: Windows Phone 7 Marketplace to be porn-free zone