First Blunt ad aims to bolster base

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In an effort to buck up his base a month before the primary, Rep. Roy Blunt (R-Mo.) is going up on the air with his first television ad of the Missouri Senate campaign.

The 30-second spot, which begins running statewide Tuesday, places Blunt on a farm and never mentions his seven terms in Congress or his party.

It’s the clearest signal to date that while Blunt managed to escape a highly competitive primary challenge in a restless cycle, he still has work to do with a portion of his base which remains unsettled by his prolific earmarking, prominent role in the bank bailout and deep ties to Washington.

Full story: First Blunt ad aims to bolster base – David Catanese – POLITICO.com