Business

Minneapolis couple tries new tactics to sell home

interns Contributor
Font Size:

MINNEAPOLIS — John Foley and Cindy Case are not desperate to sell their south Minneapolis home, but they would like to see an offer sooner rather than later. So, they decided to take a different approach to the selling process.

“We really thought long and hard about how to make the process fun,” said John Foley.

The couple hosted an open house Wednesday night but didn’t leave the attendance to chance. They used social media to get the word out.

But the marketing strategy goes even further. John and Cindy are offering an $8,000 credit to any buyer who signs a purchase agreement in the next 45 days. They also brought in experts to help answer potential buyer’s questions, everything from an interior designer and a remodeler to a mortgage broker.

Full story: Minneapolis couple tries new tactics to sell home | Minneapolis and St. Paul | kare11.com