Athletes who love those awkward photos [SLIDESHOW]

In today’s world, a simple Gatorade ad just doesn’t cut it for the modern athlete. Instead, the common goal of sports stars seems to involve getting their faces on every publication and product available. As the New York Knicks’ Amar’e Stoudemire shows us in ESPN’s newest ‘Body Issue,’ athletes will push any limit for any kind exposure. Let’s take a look back at some other shameless attempts at celebrity from more champions of the sports world.