Last night’s NBC primetime interview with former President George W. Bush failed to light up the ratings charts, according to Fast Nationals from Nielsen. Final ratings will be available later today, but the early numbers indicate that the special finished fourth in its time period.
The special edition of “Matt Lauer Reports” drew approximately 7 million total viewers, with a 1.7 rating/ 4 share in the adults 18-49 demo and a 2.2 rating/ 5 share in the adults 25-54 demo.
Full Story: Matt Lauer’s Primetime George W. Bush Interview Places NBC Fourth in Timeslot – TVNewser