Oakley looking to compete with Google glasses

Josh Peterson Contributor
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Oakley Inc. is developing technology that can project information directly onto lenses, putting the sunglass maker into potential competition with Google Inc. (GOOG)

The technology would let Oakley, a division of Italy’s Luxottica Group SpA (LUX), make hardware that’s comparable with Google’s Project Glass, an experimental effort to build smartphone features into eyewear, Oakley Chief Executive Officer Colin Baden said in an interview.

Full Story: Oakley Tests Technology That Would Rival Google’s Project Glass