U.S. mobile market dominated by smartphone owners

Josh Peterson Contributor
Font Size:

Smartphone owners are now the majority of the US mobile market. According to a new report from Nielsen, the US passed the tipping point in March, with 50.4 percent of mobile subscribers now sporting a smartphone. This is up from just under 50 percent in February and 37 percent from March 2011.

Yep — this is a smartphone country. And that affects how, when, and where we work, shop, and play.

Full Story: Smartphone owners now a majority of US mobile market, a multicultural feast for advertisers