ABC takes Day 2 of DNC, CNN down 23 percent from 2008

Jeff Poor Media Reporter
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With NBC broadcasting last night’s New York Giants-Dallas Cowboys game, there was an opening for another network to shoot to the top of the ratings for the second night of the Democratic National Convention in Charlotte, N.C.

But it didn’t come from Tuesday’s second-place winner, MSNBC. Instead, leading the way were two broadcast networks: ABC, followed by CBS. MSNBC and CNN came in third and fourth respectively, followed by the Fox News Channel for the prime time 10 p.m.-11 p.m. hour.


10-11PM Coverage

ABC: 4,587,224 viewers (1,728,724 in 25-54)

CBS: 4,410,140 viewers (1,723,928 in 25-54)

MSNBC: 4,387,567 viewers (1,419,115 in 25-54)

CNN: 4,134,662 viewers (1,543,771 in 25-54)

FNC: 3,102,606 viewers (813,816 in 25-54)

*Note: NBC aired football last night so they are not included; ABC’s coverage was at 10-11:29PM; CBS from 10-11:28PM

Among the cable news channels that broadcasted the event from 8 p.m. through 11 p.m., MSNBC won again, and only Fox News saw gains from its Tuesday night coverage. CNN lost 23 percent of its viewers from 2008.

8-11PM Primetime Coverage

MSNBC: 3,307,740 viewers (1,003,068 in 25-54)

CNN: 2,919,265 viewers (961,695 in 25-54)

FNC: 2,699,098 viewers (629,025 in 25-54)

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