Movember: Minor league MLB team makes logo switch

Zachary Snider Contributor
Font Size:

The Lexington Legends – the new minor league affiliate of the Kansas City Royals – unveiled a new color scheme, uniform design and logo to commemorate its affiliation change.

The team’s new logo? A handlebar mustache reminiscent of Rollie Fingers and Franz Ferdinand.

The inspiration for the logo came from the Legends’ team mascot, Big L, who has sported the handlebar mustache since the team’s inaugural season in 2001.

“It started as kind of a joke, but the more we talked about it, the more we said ‘Why not?'”, Legends’ general manager Seth Poteat told Yahoo News about how the mustache made its way onto the team’s new uniforms. The uniforms now now feature a cream, royal blue and kelly green color combination.

The Legends had been the Major League Baseball affiliate of the Houston Astros. But to celebrate the affiliation shift, Big L rappelled 410 feet down the side of the Lexington Financial Center to show of the club’s new duds.

“Minor League Baseball is all about the ‘wow’ factor, and we wanted to go beyond the normal stuff you’d see at the ballpark,” said Ty Cobb, the team’s director of creative services and graphic designer. “He [Big L] was walking around in the old uniforms beforehand, and then came down as a new person.”

The Legend’s will don the hairy hats for road games. Their primary logo remains an image of a scowling Big L with baseball bats crossing behind his head.