I know. Me neither.
Earth Hour is a failed attempt at relevance by a bunch of global warmists. You’re supposed to turn off your lights for an hour to prove… um… something?
Here’s the whole story of Earth Hour in a 100%-organic nutshell:

@earthhour @jamaicansmusic why are the lights on?
— Christopher Nelson (@Federalist) March 30, 2014
And why were people using their cameraphones? Those things emit light, don’t they? It’s almost like these geniuses didn’t think the whole thing through.
Only 362 not-caring days until Earth Hour 2015!
(Hat tip: Twitchy)