Target is defending itself after the company came under fire Tuesday for selling a shirt that some say is “demeaning towards women.”
The gray t-shirt — sold in the women’s and plus size sections — has the word “TROPHY” printed across the front in large white letters.
Angry customers are calling the company “gross” and “sexist” because they think the shirt “perpetuates rape culture.”
— Ashleigh Kanengeiser (@AshleighReneee) June 14, 2015
— Karen Robu (@KarenRobu) July 21, 2015
The fact @Target has a a bridal shirt that says "Trophy" on it AND in the juniors section sickens me. How can that seem like a good idea?
— Katie (@comicsansislife) June 7, 2015
But many others said that shoppers are simply being overly sensitive.
Lets be real here – no woman that considers herself a "trophy wife" would buy a t-shirt at Target.
— Nikki (@nikilien) July 21, 2015
Feminist are freaking out because Target has a shirt that says "trophy" on it because it's "degrading" IF YOU DONT LIKE IT DONT BUY IT
— Miranda Hamilton (@MirandyGoesHam) July 21, 2015
— James Foster (@im_foster) July 21, 2015
@target. Kudos to you on your trophy shirt. People need to stop being so PC and lighten up.
— Karl Zenni (@ZenMaster29) July 21, 2015
— April (@Burgh_Blondie) July 21, 2015
— LeeLee (@ocread) July 21, 2015
Am I the only person who wants the @Target "trophy" shirt??
— cate pelley (@catepelley) July 21, 2015
Target also defended its decision to sell the shirt.
“It is never our intention to offend anyone and we always appreciate receiving feedback form our guests,” Target said in a statement issued Tuesday.
“The shirt you’re describing is part of a collection of engagement and wedding shirts that are available in our women’s and plus size departments. The collection also included shirts that say ‘Team Bride,’ ‘Mrs.’ and ‘Bride.’ These shirts are intended as a fun wink and we have received an overwhelmingly positive response from our guests.”