An ad campaign created by Democratic nominee Hillary Clinton got so much attention the site crashed late Thursday evening.
Clinton tweeted out a message Thursday about the website, asking supporters to find out what Trump “Really thinks about people like you.”
— Hillary Clinton (@HillaryClinton) July 21, 2016
The website requires the user to log in using their facebook account. After logging in, a pop-up message appears saying the campaign will receive the user’s profile information as well as their email address.
The site then allows users to scroll through different Trump quotes to go over their profile picture. “If you need Viagra, you’re probably with the wrong girl,” a statement Trump made in a 2004 Playboy interview. Another popular quote was said in a June 3rd rally, “Oh, look at my African American over here. Look at him. Are you the greatest?”
The site shut down due to too much traffic Thursday, displaying a message that also poked fun at Trump. “Look at that traffic, is that small traffic? We guarantee you there’s no problem. We guarantee.”
Clinton campaign staffer Teddy Goff tweeted that Thursday saw the highest amount of traffic on the campaign website in 15 months.
Clinton included in her tweet the phrase, “what Trump thinks about people like you.” That phrase is well known to pollsters, mainly because it tends to be a good indicator of who will win for president. Eighty-one percent of voters at exit polls in 2012 said that Obama cared about people like them.
Despite a stale economy, and uncertainly on the global stage, what mattered the most to the voters at the polls was whether or not the candidate appeared to care about the average voter.
Trump’s numbers with that same question are troublesome if that still is a key issue in voter’s minds. In a June Fox News poll, Clinton easily beat Trump 45 to 35 percent when voters were asked which candidate cared about people like them.
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