Trump’s Re-election Campaign Spends $1.5 Million On TV Ad Touting ‘Success’ Of First 100 Days

REUTERS/Carlos Barria

Alex Pfeiffer White House Correspondent
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President Donald Trump’s re-election campaign launched a $1.5 million ad buy Monday about his first 100 days in office.

The advertisement touts successes during this time such as the swearing-in of Neil Gorsuch as a Supreme Court justice and the introduction of Trump’s tax plan. “America has rarely seen such success,” the ad’s narrator says. “You wouldn’t know it from watching the news. America is winning and Donald Trump is making America great again.”


The $1.5 million ad buy will target voters in major television markets and online, according to the Associated Press.  The Trump campaign raised $7.1 million in the first three months of 2017.

Eric Ostermeier, who runs University of Minnesota’s Smart Politics blog, told The Daily Caller, “While the first 100 days of a new administration seems to have become a higher profile event with each presidency, it is odd to see it marked with an official campaign ad at this point in the election cycle.”

“By comparison, President Barack Obama’s first official ad for his 2012 reelection was released on November 28, 2011 – approximately 2.5 years later in the cycle,” Ostermeier added.