One company is vowing to plant a tree for every climate change comment President Donald Trump ever makes.
Treepex is a New York-based company that provides a platform for people who wish to sponsor the planting of a tree anywhere around the world, according to The Independent. The company — which was founded in 2016 — allows customers to name the tree they have sponsored, provides up-to-date photos of the tree’s growth, and places a microchip that allows the customer to know where the tree is geographically located.
The tree-planting company is hoping to bank on anti-Trump sentiment by launching a new initiative: Treespond.
Treepex will plant a tree every time Trump tweets or talks about climate change. Each comment will be rated on a scale, and the number of planted trees will depend on how “ignorant” the comment is.
The company cites several offending comments, including when Trump claimed in 2012 that climate change was a hoax concocted by the Chinese as a way to attack American manufacturing.
“Each quote is evaluated with an ignorance scale (specially created for the project). The more ignorant the phrase is, the more trees must be planted to eliminate the quote. You can also invite your friends to eliminate the quotes faster,” reads a portion of Treespond’s webpage.
“As soon as the quote is ‘Treesponded’, in partnership with American Forestry Association, certain amount of trees are planted across the national forests of California recently devastated by wildfire,” it continues. (RELATED: UTILITY THAT TRIED TO BLAME CALIFORNIA FIRES ON CLIMATE CHANGE COULD FACE BANKRUPTCY)
Anyone interested in planting a tree through the website can do so for as little as $9.90.
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