Kim Kardashian — the reality TV star known for being Kim Kardashian— has joined the long list of people targeted with negative advertising this year, finding herself the subject of of a campaign to get millionaires to pay more taxes.
The Courage Coalition, a California-based liberal advocacy organization, has produced a web video making fun of Kardashian and started a petition for people to voice their support for a California ballot initiative intended to raise taxes on millionaires.
The video urges Kardashian to not only pay her fair share but also get on board the more-taxes-from-millionaires bandwagon.
Calling on viewers to visit www.TaxKimK.com, the video flashes images of Kardashian’s excesses and alleges that last year, the socialite earned $12 million and paid 10.3 percent in taxes, while the average Californian made $47,000 and paid 9.3 percent.
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“Don’t you think she could pay a little more?” the ad asks rhetorically. “Especially to fund education and critical services? Ask Kim to support the Millionaires Tax of 2012. Not everyone was born a Kardashian. But we all need to pay our fair share.”
The Millionaires Tax of 2012 is a statewide ballot initiative that would raise the tax rate by 3 percentage points for people with an income over $1 million, and 5 percent on income over $2 million — in addition to the 10.3 percent they currently pay.
“We love Ms. Kardashian’s sense of style and we know she gets lots of attention,” said Rick Jacobs, chairman and founder of the Courage Campaign. “Now we want to catch her eye and ask her if she’ll support our tax proposal, which asks the rich to pay their fair share in our state. Why not? After all, California’s middle class continues to suffer from endless budget cuts, and we hope to catch Ms. Kardashian in the holiday spirit.”