Check Out Bud Light’s New ‘Dilly Dilly’ Commercial

Bud Light (Credit: Shutterstock)

David Hookstead Smoke Room Editor-in-Chief
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Bud Light has released its latest “dilly dilly” commercial, and it’s just as good as you’d expect.

“Wizards have many abilities, but a wizard with the ability to bring Bud Light is a wizard you can count on,” Bud Light captioned the new commercial, which is titled “Wizard.”

Strap on in because this is a good one.

When is the last time a commercial campaign caught on this well? I honestly can’t remember. The “dilly dilly” saying is sweeping across the country. Even the older generations are saying it. That’s about as surefire of a sign as you can get that something has become successful.

There’s not many things that connect 21-year-old kids and people in their 70s, but somehow both groups love saying “dilly dilly.”

It’s been a smashing success across the board. Whoever came up with the idea probably deserves a massive raise and free beer for the rest of his or her life. Hopefully Bud Light comes up with something really good for the Super Bowl.

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