US

Adidas Ad Celebrates Males In Women’s Sports

Screenshot/YouTube/Adidas

Daily Caller News Foundation logo
Laurel Duggan Social Issues and Culture Reporter
Font Size:

Adidas released an ad celebrating biological males competing in women’s sports, featuring a transgender athlete scoring against a women’s volleyball team.

WATCH:

The ad stars Tifanny Abreu, a Brazilian biological male who identifies as a woman and competes in women’s volleyball, and shows the athlete playing against female competitors. (RELATED: Corporations Lobby Texas To Support Sex Changes For Kids)

At one point in the video, Abreu is seen spiking a volleyball and scoring a point against two women who are unable to block the ball.

The ad is part of the company’s “Impossible Is Nothing” campaign, which highlights athletes from various backgrounds including Asma Elbadawi, a female basketball player who fought to include her hijab as part of her uniform, and Jessamyn Stanley, an overweight yoga practitioner.

Abreu was included in another “Impossible Is Nothing” commercial alongside the female athletes.

WATCH:

“It’s impossible to take hold of the world’s spotlight overnight, create your own uniform, be a cover model, a powerful athlete, or compete as a trans woman,” the ad’s narrator says as dramatic music plays. “Impossible? No. I’m possible.”

The inclusion of Abreu comes amid renewed interest in the participation of trans athletes in women’s sports as transgender swimmer Lia Thomas has quickly risen to national prominence after several dominant performances.

All content created by the Daily Caller News Foundation, an independent and nonpartisan newswire service, is available without charge to any legitimate news publisher that can provide a large audience. All republished articles must include our logo, our reporter’s byline and their DCNF affiliation. For any questions about our guidelines or partnering with us, please contact licensing@dailycallernewsfoundation.org.

Tags : adidas lgbt
Laurel Duggan