PETA (People for the Ethical Treatment of Animals) had a fantastic new idea for a billboard advertisement. They planned to show Tiger Wood’s face next to the slogan, “Too much sex can be a bad thing.” Enticing, amusing, poignant.
Unfortunately, once Tiger sniffed around and realized what was going on, he was not pleased. Whether it’s because of residual anger about being named after a tiger or using his image without consent, we don’t know. We do know that his lawyers at IMG then contacted PETA and told them, “kindly, but firmly, that [they] were not authorized to use his image on the billboard, and would [they] desist.”
Luckily PETA (clever minxes) has something even better in store to replace the Tiger ad:
“A PETA source told Page Six, “We agreed and have now turned the focus of our campaign to Mark Sanford.”
Lawyers for the horndog golfer threatened to sue the activists if they used his once-valuable image in their campaign urging owners to neuter their pets. So now PETA says it will feature another famous philanderer, South Carolina Gov. Mark Sanford, with the possible tagline: “Your dog doesn’t have to go to South America to get laid.”