Mobile phone companies have been duking it out for years in order to convince potential customers that each of their services have something more to offer than the competition. Sometimes these advertising battles result in genuinely funny commercials
— other times, the ads perform so poorly that they have to be pulled
has never had the market share of its much larger competitors, AT&T
and Verizon, and the carrier’s recent aggressive attempt to sway consumers its direction might have been too much.