Siri Gets Into The World Of Business Assistants

Kate Patrick Contributor
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Fire your secretary. From the makers of Siri, we now have virtual “business assistants.”

SRI International announced its newest project, “Kasisto,” a business assistant via smartphone app. Just like Siri, users can give Kasisto voice commands and expect the device to respond with intelligent answers.

According to the Kasisto website, Kasisto is designed to “help consumers in everyday customer interactions through intelligent conversations on any device. We started by enabling financial institutions to add virtual personal assistants to their mobile and tablet offerings.”

In a statement, SRI Ventures Vice President Norman Winarsky described Kasisto as a better way to use the Internet.

“Virtual personal assistant technology has revolutionized consumer interaction with mobile devices,” Winarsky said. “Now consumers expect a more human-like experience when interacting online. Kasisto represents a new user experience — one that is context aware, personalized, and more effective.”

According to SRI International, businessmen in the financial industry are already using Kasisto, which is seen as a valuable tool for the banking industry. At the annual FinTech Innovation Lab Demo in New York City, Kasisto was introduced to representatives from “some of Wall Street’s largest banks.”

“Through the FinTech program, we were able to work with some of the industry’s top financial institutions and validate the market need for convenient, effective mobile banking,” said Zor Gorelov, CEO and co-founder of Kasisto. “Our innovative approach to intelligent system design, combined with low-cost deployment, will help banks improve customer service and maximize investment in the mobile channel.”

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Kate Patrick