Fox Outpaces Cable Competition During Week Of Midterm Elections
Fox News completed another week with the highest ratings in cable and smashed the record for highest-rated midterm election coverage on cable news.
In primetime, Fox garnered 3.36 million viewers. MSNBC trailed in third place with 2.37 million viewers and CNN finished fifth with 1.7 million.
- Fox News: 3,356,000
- ESPN: 3,035,000
- MSNBC: 2,373,000
- Hallmark: 2,045,000
- CNN: 1,710,000
The trend continued for the total day category, in which Fox got 1.87 million viewers compared to second-place MSNBC’s 1.27 million and fifth-place CNN’s 1.01 million.
- Fox News: 1,868,000
- MSNBC: 1,265,000
- Hallmark: 1,096,000
- ESPN: 1,014,000
- CNN: 1,011,000
Fox’s special election coverage on Tuesday, November 6, during the midterm election earned the network the record for the highest-rated midterm coverage on all of cable news. Led by anchors Bret Baier and Martha MacCallum, FNC managed to bring in a whopping 7.8 million viewers that night.
In the key 25–54 demographic, Fox just outpaced CNN with 767,000 viewers in primetime and 402,000 viewers in total day. CNN managed to snag 676,000 viewers in the key demo for primetime and 341,000 in total day.
Fox Business Network similarly beat its competitor CNBC in business day, market hours, and total day. Host Lou Dobbs had the number one show in business news with 398,000 average viewers across the week.