Editorial

First New Cigarette Brand In 15 Years Might Spell The End Of Big Tobacco 

REUTERS/Christian Hartmann

Scoops Delacroix Freelance Writer
Font Size:

I have a confession to make.

Having long consumed Phillip Morris products since the ripe salad days of my youth, from dirty ol’ Cowboy Killers to 3mg wintergreen Zynachinos, it would take an extremely special product to pry my poor lungs and gums away from the clutches of Big Tobacco. But as it turns out, I might’ve smoked my last Marlboro cig last Friday at the local muni after a sizzling 30-foot birdie putt, and just today while writing this column, I might’ve polished off my final puck of Zyn.

There are so many fond memories of ripping Reds on the tee box, or popping upper decky lip pillows right before first dates, to achieve the perfect buzz while chatting up beautiful sheilas. And how about all the drunk Parliaments I’ve blasted with my boys outside the Exiles bar at 2 a.m.? How could I ever give that up?

Phillip Morris, my captain, my king, mea culpa: The Hestia Tobacco company, founded in 2010 by David Sley, also known as “The Millenial Marlboro Man,” might’ve made the first tobacco product (and the last) that will forever change the way I inhale the great weed. (RELATED: For The First Time In A Long Time, Congress Does Something Useful)

On the Hestia Website, Sley describes their process beautifully, and dare I say, I’m totally sold.

“We stripped the tobacco down to its perfect, environmentally respectful ideal: pure naked tobacco plants left to grow wild and unadulterated. To care for these plants you have to do it the hard way. The meaningful way. And the knowledge to plant it, prune it, harvest it, and cure it remains an art form passed down by word of mouth, and guarded like a family secret. Our tobacco families are the center of our operation. This is their ritual. Their craft and rite of passage. Because the beginning of Hestia’s art is to consume and partake in their story. To become a page, not a footnote,” he writes.

He also describes how blasting cigs is an integral morning routine, his “meditation and prayer”:

This is my rite of passage, too. My morning meditation and prayer. On my porch. With a perfectly designed and constructed cigarette or two and a brimming, frothy ceramic French press. I drink the steaming beans ripened on a Costa Rican hill, roasted by some folks down the street. Whilst breathing deep the burning leaves of my farmers’ fields. I commune in their craft. In their ritual. And make it part of my own, collecting myself for the day. It’s certainly a myth that tobacco is good for you. And maybe there’s still some kernel of Truth in that after all, too.

It’s pretty clear Sley’s passion for quality tobacco comes through in Hestia’s two main products, the Hesper Form and Stone Form cigarettes, shipped to Scoops in a delightful box with several stickers, matches, a #HaveAHestia lighter, a neat little button, a guitar pick and a handwritten note from the founder.

Hestia’s orange filter cigarette, the Hesper, was particularly smooth, a perfect nicotine delivery system for casuals who are looking to enjoy tobacco every once in a while, and longtime smokers like myself who want to give up Big Tobacco once and for all. (RELATED: How To Sneak Away From Thanksgiving Dinner To Blast A Cig With Your Edgy Cousin)


Hestia also offers a second blend with a white, ventilated filter, Stone Form, which makes the cigarette lighter. However, several people tell Scoops that, despite having no perforated filter, the orange blend feels smoother than the white. This is not to say the white ones aren’t smooth: they certainly are, so it’s ultimately a matter of taste.

And, of course, don’t just take Scoops’ word for it. In his one drag review, my colleague, Daily Caller editor John Loftus, described his first Hestia dart as “buttery,” much like John Daly‘s easy-going swing. Even Daily Caller media reporter Nicole Silverio, not much of a smoker herself, was left pretty much speechless, her first Hestia was that impeccable. (RELATED: The Fairway Cigarette And Its Enemies)

“As our Big Tobacco brethren run headlong toward every possible Frankensteinian laboratory-created nicotine-infused product, Hestia will keep doing but one single thing: growing the tastiest tobaccos and rolling those leaves into the finest cigarettes on Earth,” Sley told Scoops.

“It’s an honor to know that whatever links Scoops traverses, a merry smoke signal of naked and wild tobacco accompanies him.”

PREMIUM ARTICLE: Subscribe To Keep Reading

Sign up

By subscribing you agree to our Terms of Use

You're signed up!

Sign up

By subscribing you agree to our Terms of Use

You're signed up!
Sign up

By subscribing you agree to our Terms of Use

You're signed up!

Sign up

By subscribing you agree to our Terms of Use

You're signed up!
Sign up

By subscribing you agree to our Terms of Use

You're signed up!

Sign Up

By subscribing you agree to our Terms of Use

You're signed up!
Sign up

By subscribing you agree to our Terms of Use

You're signed up!
Sign up

By subscribing you agree to our Terms of Use

You're signed up!
BENEFITS READERS PASS PATRIOTS FOUNDERS
Daily and Breaking Newsletters
Daily Caller Shows
Ad Free Experience
Exclusive Articles
Custom Newsletters
Editor Daily Rundown
Behind The Scenes Coverage
Award Winning Documentaries
Patriot War Room
Patriot Live Chat
Exclusive Events
Gold Membership Card
Tucker Mug

What does Founders Club include?

Tucker Mug and Membership Card
Founders

Readers,

Instead of sucking up to the political and corporate powers that dominate America, The Daily Caller is fighting for you — our readers. We humbly ask you to consider joining us in this fight.

Now that millions of readers are rejecting the increasingly biased and even corrupt corporate media and joining us daily, there are powerful forces lined up to stop us: the old guard of the news media hopes to marginalize us; the big corporate ad agencies want to deprive us of revenue and put us out of business; senators threaten to have our reporters arrested for asking simple questions; the big tech platforms want to limit our ability to communicate with you; and the political party establishments feel threatened by our independence.

We don't complain -- we can't stand complainers -- but we do call it how we see it. We have a fight on our hands, and it's intense. We need your help to smash through the big tech, big media and big government blockade.

We're the insurgent outsiders for a reason: our deep-dive investigations hold the powerful to account. Our original videos undermine their narratives on a daily basis. Even our insistence on having fun infuriates them -- because we won’t bend the knee to political correctness.

One reason we stand apart is because we are not afraid to say we love America. We love her with every fiber of our being, and we think she's worth saving from today’s craziness.

Help us save her.

A second reason we stand out is the sheer number of honest responsible reporters we have helped train. We have trained so many solid reporters that they now hold prominent positions at publications across the political spectrum. Hear a rare reasonable voice at a place like CNN? There’s a good chance they were trained at Daily Caller. Same goes for the numerous Daily Caller alumni dominating the news coverage at outlets such as Fox News, Newsmax, Daily Wire and many others.

Simply put, America needs solid reporters fighting to tell the truth or we will never have honest elections or a fair system. We are working tirelessly to make that happen and we are making a difference.

Since 2010, The Daily Caller has grown immensely. We're in the halls of Congress. We're in the Oval Office. And we're in up to 20 million homes every single month. That's 20 million Americans like you who are impossible to ignore.

We can overcome the forces lined up against all of us. This is an important mission but we can’t do it unless you — the everyday Americans forgotten by the establishment — have our back.

Please consider becoming a Daily Caller Patriot today, and help us keep doing work that holds politicians, corporations and other leaders accountable. Help us thumb our noses at political correctness. Help us train a new generation of news reporters who will actually tell the truth. And help us remind Americans everywhere that there are millions of us who remain clear-eyed about our country's greatness.

In return for membership, Daily Caller Patriots will be able to read The Daily Caller without any of the ads that we have long used to support our mission. We know the ads drive you crazy. They drive us crazy too. But we need revenue to keep the fight going. If you join us, we will cut out the ads for you and put every Lincoln-headed cent we earn into amplifying our voice, training even more solid reporters, and giving you the ad-free experience and lightning fast website you deserve.

Patriots will also be eligible for Patriots Only content, newsletters, chats and live events with our reporters and editors. It's simple: welcome us into your lives, and we'll welcome you into ours.

We can save America together.

Become a Daily Caller Patriot today.

Signature

Neil Patel