TAMPA, Fla. — On the day of Mitt Romney’s Republican nomination acceptance speech, his campaign launched a new website devoted to highlighting Romney’s success in the private sector — specifically at the private equity firm Bain Capital.
“Governor Romney’s time at Bain Capital was spent fixing struggling businesses and giving new businesses a shot at success,” the site, complete with video of his success stories, reads.
“From 1984, when Romney co-founded the firm, to February 1999 when he left to lead the Olympics, Romney helped save thousands of jobs at companies that were in trouble. And the businesses Romney helped start while at Bain Capital employ more than 100,000 people today.”
The name of the new website, SterlingBusinessCareer.com, is a reference to the way former President Bill Clinton described Romney’s time at Bain Capital earlier in the summer, when the Obama campaign’s attacks on the GOP candidate reached a fever pitch.
“There’s no question that, in terms of getting up, going to the office, and basically performing the essential functions of the office, a man who’s been governor and had a sterling business career crosses the qualification threshold,” Clinton said during a CNN interview, noting that despite his business record the former president still believes that Obama’s economic plan is “far better for the American economy and most Americans than those that Governor Romney has laid out. ”
SterlingBusinessCareer.com’s launch furthers a theme contained in the convention’s Thursday night schedule — which features programming set to focus on Romney’s success in the private sector, including his time at Bain.
According to the campaign, the site is meant as an educational tool to give voters a better understanding of Romney’s business career.
“Voters can access this website to learn more about Governor Romney’s experience in the real world economy, and hear first-hand from people who worked with him and worked at the businesses he helped save,” the campaign explained in a release. “Governor Romney’s stellar business record provides him with the type of leadership experience we need to fix the failed Obama economy.”