Elon Musk announced a new round of layoffs at Twitter on Monday, specifically focused on the platform’s sales team.
Musk fired Robin Wheeler, head of ad sales, and Maggie McLean Sunwick, the company’s vice president of partnerships, for not agreeing to terminate more employees, The Verge reported. Last Friday, Sarah Rose, the head of U.S. content partnerships left the company as Musk was weighing whether to lay off more employees, The Verge added.
Over half the company’s employees have been laid off since Musk took control of Twitter, the outlet previously reported. He focused on the product trust and safety, policy, communications, tweet curation, ethical AI, machine learning, social good, accessibility and other departments according to The Verge.
He recently sent employees an email demanding commitment to an “extremely hardcore” workplace culture, causing hundreds of employees to resign, the outlet reported. Musk tweeted a photo of himself with employees at Twitter headquarters in San Francisco at 1:28 a.m. local time Saturday, writing “just leaving Twitter HQ code review.” (RELATED: Trump Sees ‘No Reason’ To Return To Twitter Following Reinstatement)
Just leaving Twitter HQ code review pic.twitter.com/pYcXRTJm14
— Elon Musk (@elonmusk) November 19, 2022
Last weekend, Musk reinstated the Twitter account of former President Donald Trump, who announced his campaign for the 2024 Republican presidential nomination a week ago. Advertisers have been fleeing Twitter in response to Musk taking control of the company, The New York Times reported. Revenue from advertising accounts for about 90% of the company’s total revenue, the Times explained.
Musk appeared to address his critics in a tweet. “Hope all judgy hall monitors stay on other platforms – please, I’m begging u,” he wrote Monday.