New Orleans launches $5million anti-British campaign – paid for by BP

The B in BP may no longer mean British, but tell that to New Orleans. The city is using a $5m cheque from the company to launch what might be seen as only a slightly tongue-in-cheek anti-British campaign, aimed at luring tourists who might be discouraged by the approaching oil spill.

New Orleans is using BP’s money to launch a series of television and newspaper advertisements across the US on Friday, including one that declares: “This isn’t the first time New Orleans has survived the British.”

The slogan is set against a statue of General Andrew Jackson, who repelled a British assault on New Orleans back in 1814.

Full Story: http://www.guardian.co.uk/travel/2010/jun/16/new-orleans-ad-campaign-bp-britain