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LOS ANGELES, CA - JANUARY 13:  Former NBA player Earvin "Magic" Johnson appears at City of Hope LOS ANGELES, CA - JANUARY 13: Former NBA player Earvin "Magic" Johnson appears at City of Hope's Music and Entertainment Industry's Spirit of Life Gala in the Diamond Ballroom at the Ritz-Carlton and JW Marriott Hotels on January 13, 2010 in Los Angeles, California. (Photo by Kevin Winter/Getty Images)  

Magic Johnson set to launch new network

Laker’s legend Earvin “Magic” Johnson is set to launch Aspire, a basic cable television network targeting black audiences with inspirational, positive images of African-Americans.

The channel will have original shows, documentaries, films, comedies and shows about faith. In his goal to create the next BET, Johnson wants to provide opportunities for African-Americans to produce, edit and direct within mainstream Hollywood.

Aspire is expected to be aired on Comcast’s digital basic channel package, which is limited in the number of households it serves.

As part of the new network, Johnson partnered with Gospel Music Channel owner GMC.

Johnson’s channel is set to premiere June 30.

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