Senior Mitt Romney adviser Ed Gillespie introduced a tough new campaign ad on this morning’s Today Show — accusing the Barack Obama campaign of lying about accusations that Romney sought to profit from “offshoring.”

(I have recently criticized Romney for perhaps embracing a “rope-a-dope” strategy — and attempting to win by default).

Is this Romney getting tough? (Or is he recycling old material?)

The transcript is below:

AD FACTS: Script For “No Evidence”

MITT ROMNEY: “I’m Mitt Romney and I approve this message.”

VIDEO TEXT: “When A President Doesn’t Tell The Truth”

VOICEOVER: “When a President doesn’t tell the truth”

VIDEO TEXT: “How Can We Trust Him To Lead?”

VOICEOVER: “How can we trust him to lead?”

VIDEO TEXT: “Obama’s Outsourcing Attacks: ‘Misleading, Unfair And Untrue’”

The Washington Post: “On Just About Every Level, This Ad Is Misleading, Unfair And Untrue…” “The Obama campaign fails to make its case. On just about every level, this ad is misleading, unfair and untrue, from the use of “corporate raider” to its examples of alleged outsourcing.  Simply repeating the same debunked claims won’t make them any more correct.” (Glenn Kessler, “4 Pinocchios For Obama’s Newest Anti-Romney Ad,” The Washington Post, 6/21/12)

VOICEOVER: “The Obama outsourcing attacks: ‘misleading, unfair and untrue’”

VIDEO TEXT: “There Was ‘No Evidence’ That Mitt Romney Shipped Jobs Overseas”

FactCheck.org: “We Found No Evidence To Support The Claim That Romney — While He Was Still Running Bain Capital — Shipped American Jobs Overseas.” “But after reviewing numerous corporate filings with the Securities and Exchange Commission, contemporary news accounts, company histories and press releases, and the evidence offered by both the Obama and Romney campaigns, we found no evidence to support the claim that Romney — while he was still running Bain Capital — shipped American jobs overseas.” (Robert Farley and Eugene Kiely, “Obama’s ‘Outsourcer’ Overreach,” FactCheck.org, 6/29/12)

VOICEOVER: “There Was ‘No Evidence’ That Mitt Romney Shipped Jobs Overseas”

VIDEO TEXT: “Candidate Obama Lied About Hillary Clinton”

VOICEOVER: “Candidate Obama lied about Hillary Clinton”

HILLARY CLINTON: “So shame on you, Barack Obama.”

HILLARY CLINTON: “So, shame on you, Barack Obama. It is time you ran a campaign consistent with your messages in public. That’s what I expect from you.” (Senator Hillary Clinton, Remarks, Cincinnati, OH, 2/23/08)

VIDEO TEXT: “But America Expects More From A President”

VOICEOVER: “But America expects more from a president”

VIDEO TEXT: “Obama’s Dishonest Campaign: Another Reason America Has Lost Confidence In Barack Obama”

VOICEOVER: “Obama’s dishonest campaign: Another reason America has lost confidence in Barack Obama”