Wouldn’t it be nice if FNC didn’t exist? They ruin everything!
Alec Baldwin’s premiere of his new MSNBC interview show Up Late With Alec Baldwin logged an average of 654,000 viewers on Friday – up 53% compared to the timeslot’s take one week earlier.
Wow, 53%? Yay! But oh no, wait:
That said, the Hollywood A-lister clocked 172,000 viewers in the news demo — a 7% drop compared to MSNBC’s performance in the hour one week earlier with an episode of MSNBC Investigates. Fox News Channel trounced Baldwin in the timeslot: Hannity logged 1.5 million viewers — 338,000 in demo.
Ouch! That mean ol’ Hannity.
At least De Moraes softened the blow by calling Baldwin an “A-lister.” What is this, 1990?
unlikely impossible that you watched it, here’s a taste. Keep in mind that this is just the first segment, not the entire episode. It only seems like an hour.
Hello? Are you still there? I’m very sorry about that. No, I couldn’t finish it either. I thought for sure he’d say something interesting within the first five minutes or so. That’s giving him a fair shot, right? Five minutes? I think that’s fair.
By the way… If the show airs at 10 on Friday night, why is it called Up Late? I thought MSNBC’s audience was supposed to be young.
Nice diner set, though. If they want to get some buzz going, they should hire somebody to play a waitress for Baldwin to berate. Or maybe a waiter who happens to be black and/or gay. Somebody to cause some friction with Baldwin. America enjoys Alec Baldwin being awful to people, 30 Rock‘s ratings notwithstanding.