Jessica Alba’s sunscreen doesn’t work.
That’s what many are claiming after they purchased sunscreen with SPF 30 from Alba’s billion dollar business, “The Honest Company,” and are now stuck with painful sunburns.
Angry customers posted bad reviews on social media over the weekend after they used Alba’s “naturally derived” and “non-toxic” sunscreen, advertised as “providing the best broad spectrum protection for your family,” but still got burned.
Users said the product did nothing “at all” and “honestly doesn’t work.”
@Honest this is my very real result from Honest 30 SPF sunscreen. Only spent 1 hour outside. Burnt. #nothappy #red pic.twitter.com/T42TNeg5mj
— Brandon Atherton (@bdatherton) June 1, 2015
Don't buy @Honest sunscreen unless u want to look like this. Second time I've tried this stuff and got fried pic.twitter.com/pEhO5GYIkQ
— Lindsy (@LindsyMarshall) July 26, 2015
My best friend used @jessicaalba #honest #sunscreen – after about 40 minutes in the sun she looks like this #SunBurn pic.twitter.com/Nwszxr9uRZ
— THE MAN ® (@DJ_DTM) August 2, 2015
The company issued a statement saying it stood behind the “safety and efficacy” of its product, and that it meets the “standards issued by the U.S. Food and Drug Administration.”
“The Honest Company has been transparent about the amount of zinc since the new formula came out in early 2015 as seen on the website and the new formula’s packaging.”