NBA jerseys will now feature advertisements after the Philadelphia 76ers signed a deal with Stub Hub.
ESPN reporter Darren Rovell tweeted out the news Monday morning that the Sixers become the first major pro team in the United States to feature ads on their jerseys. (SLIDESHOW: These Barely Clothed Women Love Baseball)
BREAKING: @Sixers sign 1st jersey ad deal in North American major sports, 3-year deal with @StubHub pic.twitter.com/EZa52rQEQm
— Darren Rovell (@darrenrovell) May 16, 2016
Jerseys in Europe already feature advertisements, but the major sports leagues in the United States have routinely pushed back against the idea. However, the times are clearly changing and soon many more teams will almost certainly feature ads. (SLIDESHOW: Baller Babes: These Gorgeous Women Love Basketball)