Rick Reed | All Articles

Rick Reed
Rick Reed
Political Advertising Consultant
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      Rick Reed

      Rick Reed is an Arlington, Virginia-based ad maker perhaps best known for creating the Swift Boat Veterans for Truth ads that many believe helped derail John Kerry’s 2004 presidential candidacy.

Maybe the Romney campaign was just too nice

In American politics, you must endure not only the excruciating pain of losing a momentous presidential election, but also weeks of “constructive” what-went-wrong commentary, much of it inspired by opponents who are trying to position you for your next defeat.