Dan Bilzerian’s CBD company Ignite reportedly lost a shocking amount of money in 2019.

According to Forbes, the company that pushes CBD products, vodka, water and clothing lost $50 million last year. (RELATED: David Hookstead Is The True King In The North When It Comes To College Football)

According to the same report, Ignite somehow managed to lose $43 million in operating costs alone last year.

 

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A post shared by Ignite International (@ignite) on Jul 20, 2019 at 9:36am PDT

Not great for Dan! To make matters worse, Forbes reported that for every dollar in sales, Ignite was spending roughly $2 “on general and administrative costs.” Forbes author Chris Roberts noted that he covers CBD for a living and has never even seen an Ignite product in stores.

Tough look for my guy!

 

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A post shared by Dan Bilzerian (@danbilzerian) on Mar 20, 2020 at 2:43am PDT

I’m not a Dan Bilzerian hater like a lot of people are on the internet. I’m pretty neutral on the Instagram playboy. I just don’t care one way or the other.

He’s rich, he likes flaunting it, he does what he wants and I don’t care enough to pay attention. It’s his life.

 

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A post shared by Ignite International (@ignite) on Apr 9, 2019 at 5:03am PDT

Having said that, he has seemingly gone all in on Ignite, and it sounds like the company is burning in epic fashion.

How do you blow through $50 million in a single year? It doesn’t add up, especially when you factor in that Bilzerian has a huge Instagram audience he can use for promotion.

 

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A post shared by Ignite International (@ignite) on Apr 27, 2019 at 11:08pm PDT

I guess Dan Bilzerian might need to take a couple more business classes before dropping another $50 million in the CBD game.

It would seem like he doesn’t exactly know what he’s doing. You just hate to see it!